The Los Angeles International Competitions
Setting the Gold Standard Since 1922
For the ancient Greeks, who started modern wine culture, competitions served to drive excellence and forge new connections among people. Today, competition can bring people together as they celebrate the best of the best – including wine, distilled beverages, aged cheeses and extra virgin olive oils.
For more than 100 years, the Los Angeles International Competitions have bestowed gold medals to the best wines, spirits, olive oils and dairy products from around the globe, showcasing the winners at the LA County Fair.
Judged by an array of the finest palates in the world, the ensuing scrutiny can result in catapulting a little-known product to worldwide fame or reiterate the staying power of a traditional label.
Why Enter the Los Angeles International Competitions?
Combining an impressive list of the world’s finest judging professionals and an international array of entries, the Los Angeles International Competitions has cemented itself as the premier wine, spirits, evoo and dairy competition.
- LAIC hosts the original Los Angeles Wine Competition, celebrating its 89th anniversary in 2024
- We have staying power and a sterling reputation: we’ve been operating the Dairy Competition since 1922
- Exposure to more than nearly 100,000 visitors to our websites and 375,000 followers on social media
- Opportunity to participate at Cheers: LA’s Wine, Spirits & Beer Festival, a fundraiser for The Learning Centers at Fairplex that draws an audience of more than 1,000 guests in June
- Featured at the LA County Fair, one of the largest fairs and festivals in the U.S., with more than 750,000 guests annually
- The opportunity for your product to be featured in The Marketplace, the Fair’s hub for all things wine, spirits, evoo and dairy. Your product can be tasted by thousands of Fair guests!
- The Marketplace also offers public education classes featuring select LAIC medal winners and industry experts
- Marketed in the Fair’s public relations and marketing collateral, including it’s $2.4 million earned media (2023) and $2 million paid media efforts (2023)