Celebrating Life and Culture
Welcome to the realm of enchantment and cultural immersion with Fairplex Presents En Memoria! Now in its 6th year, this extraordinary Day of the Dead event has evolved into the most celebrated gathering in the East side of LA County.
En Memoria showcases the Latin American holiday Dia de los Muertos through the art and grandeur of visual and performing artist and low rider car culture. Day of the Dead joyfully celebrates those who have passed on with food, music, altars (ofrendas), marigolds, calaveras and more. En Memoria captivates the senses with an engaging and culturally authentic experience.
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Gate Price: $17
En Memoria
Welcome to the realm of enchantment and cultural immersion with Fairplex Presents En Memoria! Now in its 6th year, this extraordinary Day of the Dead event has evolved into the most celebrated gathering in the East side of LA County.
Saturday, November 2 | 3 PM – 10:30 PM
Car Registration
Show off your custom car or bike. Your car or bike will be featured alongside the other prized customs in the region. Registration includes admission for up to two guests at the event.
Saturday, November 2 | 3 PM – 10:30 PM
UPDATE: Car registration sold out; Bike registration is still available
Know before you go
Ticket Pricing
$13 Online Advance Admission
$15 Online Day of Admission
$17 Gate Admission
Children 12 and under are FREE
Parking
General Parking
$20 Online
$25 Gate
General parking is available at Blue Lot / Gate 9.
Cashless Venue
Admission, parking and alcohol sales are all card only. Some food stands may accept cash.
Low Rider Car Show
En Memoria centers around a vision of unity and connection, engaging low rider car clubs from all corners of LA County. For 2024, En Memoria will expand across Expo Halls 6, 7, 9, & 10, offering more low rider cars to the already spectacular car show.
The show features low riders, choppers, bikes and pedal cars, many with their own ofrendas to honor their loved ones.
The show features low riders, choppers, bikes and pedal cars, many with their own ofrendas to honor their loved ones.
Live Entertainment
The Plaza and Fuente Stage will offer a variety of music throughout the evening! Returning this year, the stage in the park near Expo Hall 10 will feature diverse community performers.
En Memoria Art
Dia de los Muertos is as much a visual holiday as it is a spiritual one. LORE Media & Arts is the artistic visionary behind En Memoria. Lore artists will weave a tapestry of visual artistry that captivates the soul, including captivating altars and art installations throughout the venue, each a testament to the power of remembrance and artistic expression.
We invite the local community to be a part of En Memoria by bringing a photo of your loved one to leave on our Community Altar.
We invite the local community to be a part of En Memoria by bringing a photo of your loved one to leave on our Community Altar.
Shopping
Molcajete Dominguero will transform Fairplex into a marketplace of cultural treasures, curating
vendors that embody the essence of En Memoria. It will bring together artisans and vendors
who will delight guests with unique offerings.
Kid's Activities
Celebrate Día de los Muertos with family-friendly fun, featuring mask-making stations, vibrant coloring activities and exciting bounce houses for kids of all ages. Join us as we honor this lively tradition with crafts, games, and entertainment that bring the spirit of the holiday to life for everyone!
Food
In life and in death, food is a huge part of Latin American celebrations. Chef Rick Garcia, in
collaboration with Fairplex, will curate an authentic culinary journey, tantalizing taste buds with
the flavors of tradition and innovation.
Concert
Plaza Stage
3:30 – 4:00 PM
Yankuititl (Opening Ceremony)
4:30 – 5:05 PM
Ballet Folklorico International
5:05 – 6:00 PM
DJ Xscape
6:00 – 7:00 PM
Perla Valenzuela
7:00 – 7:45 PM
DJ Xscape
7:45 – 8:45 PM
Voces Del Rancho
8:45 – 9:00 PM
Awards Ceremony - El Chefe & MC Pancho
9:00 – 10:00 PM
DJ Xscape
Marigold Stage
3:00 PM
Doors Open
3:00 – 4:30 PM
DJ Joey T
4:30 – 5:00 PM
Ossie
5:00 – 5:45 PM
DJ Ruben Molina
5:45 – 6:45 PM
Elvia Cadena
6:45 – 7:45 PM
Soulita
7:45 – 8:30 PM
Los Tranquilos
8:30 – 10:00 PM
Sonidero Party
En Memoria Stage
4:00 – 6:00 PM
DJ Yumz
6:00 – 8:00 PM
DJ Jon B
8:00 – 10:00 PM
DJ JayOne
Roaming Entertainment Fairplex Grounds
7:00 – 9:00 PM
Janet Uribe (Mariachi)
En Memoria Art
Dia de los Muertos is as much a visual holiday as it is a spiritual one. LORE Media & Arts is the artistic visionary behind En Memoria. Lore artists will weave a tapestry of visual artistry that captivates the soul, including captivating altars and art installations throughout the venue, each a testament to the power of remembrance and artistic expression.
We invite the local community to be a part of En Memoria by bringing a photo of your loved one to leave on our Community Altar.
Fairplex Annual Pass
There’s so much to see and do at Fairplex, why not enjoy admission year-round? Become an Annual Pass holder and enjoy unlimited* fun at several Fairplex events, including the LA County Fair!
*Unlimited admission is for Platinum Pass only
Thank You To Our 2024 Sponsors
For sponsorship opportunities please contact: sponsorship@fairplex.com
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Fairplex is a nonprofit, 501(c)5 organization that leads a 500-acre campus proudly located in the City of Pomona. Fairplex exists in a public-private partnership with the County of Los Angeles and is home of the LA County Fair and more than 500 year-round events.
*All artists, programs and prices subject to change.
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